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Consumer Research

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Multi-Industry Consumer Research Support

From pet food to pizza to mobile apps and retail, there are not many consumer product categories that our team hasn’t encountered. This experience allows us to realistically and thoughtfully evaluate your project’s recruitment goals, anticipate challenges, and develop effective strategies for reaching even niche or reluctant audiences. Because nobody can do everything, we both work directly with brands and in conjunction with marketing, advertising, and creative agencies, visual storytellers, and other market research firms to help bring consumers and their behavior to life.

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Participate in Research

We understand that the right people aren’t just members of your target audience, they’re articulate and ready to participate in structured discussions. Our full-time, in-house interviewer team works closely with project management to vet respondents for audience alignment and disposition, setting the stage for rich conversations and deep insights.
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Audience members seated and attentively listening during a focus group session at Beyond the Table Research, engaging with the presentation in a collaborative learning environment.